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Fall 2004

Calcium Chef Awarded 3-A-Day of Dairy Grant
   Teens who know how to prepare healthy meals and snacks on a budget and enjoy being physically active is the goal of the award-winning program proposed by Raquel Pereira, MS, RD, Outreach Community Dietitian with the Spectrum Health HeartReach Program in Grand Rapids.
   Raquel Pereira teamed up with Linda Heine, RN, BSN, Manager of the Spectrum Health HeartReach Program, and Julie Sielawa, Service Learning Director for the Grand Rapids Metropolitan YMCA, to develop the Calcium Chef program that garnered the $5000 3-A-Day of Dairy Nutrition Education Grant from United Dairy Industry of Michigan.    

Left to right: 
Julie Sielawa, Linda Heine, 
and Raquel Pereira.

To be dubbed "Calcium Chefs", eighty Grand Rapids high school students will participate in educational sessions, cooking classes, and recipe development to acquire basic food preparation and physical activity skills while learning about healthy eating which includes the benefits of dairy foods. The program culminates in a final cook-off before an audience of family and friends. United Dairy Industry of Michigan is assisting the Calcium Chef coordinators with public relations support, nutrition education efforts, and cookbook development. The Spectrum Health HeartReach Program plans to transform Calcium Chef into a larger, regular event in the future.
   With the help of teen participants who are involved in program planning and implementation, Calcium Chef will demonstrate how healthy cooking and eating can be penny-wise and delicious. Evaluations will measure changes in teens' dairy product consumption, nutrition knowledge and attitudes, and the ability to cook/eat healthfully and engage in physical activity on their own accord. 
   This year, UDIM received 20 applications outlining creative initiatives empowering kids to become advocates for healthy eating, an active lifestyle and a healthy weight. In June, the applications were evaluated by representatives from the Michigan Academy of Family Physicians, Michigan Dietetic Association, Michigan Association of School Nurses, and UDIM. 
   Grant recipients are featured on National Dairy Council's web site, www.nationaldairycouncil.org where early in 2005 information about next year's grant program may be found.

Dairy Promoted at 25th Annual Ag Expo  

   The 25th Annual Ag Expo took place on the campus of Michigan State University July 20-22, 2004. Dairy Diplomat Committee volunteers shared 3-A-Day of Dairy key messages with show attendees along with recipe booklets, 3-A-Day stickers for the kids, and the ever-popular string cheese. A drawing was held for a gift basket filled with great "got milk?," "Ahh, the Power of Cheese," and 3-A-Day of Dairy items in addition to 25 coupons for free milk, cheese and yogurt.  
 
   Dairy checkoff programs, such as 3-A-Day of Dairy, help increase dairy demand. 3-A-Day of Dairy aims to increase the daily consumption from its current 1.5 servings per day to the 3 servings per day, as recommended by the USDA Food Pyramid Guide. For more information on the 3-A-Day of Dairy program, visit www.3aday.org.

Michigan Association of Family and Consumer Sciences
Recognizes UDIM Staff Member

Donna Hensey

United Dairy Industry of Michigan is proud to announce Donna Hensey, Manager, Nutrition Marketing Programs, was honored with the 2004 Michigan Association of Family and Consumer Sciences (MAFCS) Outstanding Home Economist Award. Donna, a Family and Consumer Sciences professional and a MAFCS member, was recognized for high professional standards. The American Association of Family & Consumer Sciences (AAFCS) is where teachers, university educators and corporate executives collaborate to improve the quality of individual and family life and community well being. This association of professionals educates and influences American consumers in classrooms, business settings, and communities. 
   The Michigan Association of Family and Consumer Sciences (MAFCS) is the local affiliate of AAFCS. Members provide guidance and practical knowledge about the things of everyday life, including human growth and development, food and nutrition, personal behavior, housing and environment, and resource management, so that students and consumers can make sound decisions and enjoy a healthy, productive and more fulfilling life. Donna has served MAFCS in a number of positions over her 20 years of membership, including Secretary, Treasurer, Nominating Committee Chairperson, Vice-President for Programs and a member of the Tri-State Conference Committee.
   Throughout her 17 years with UDIM, Donna has developed and managed numerous programs. She is a popular nutrition education speaker; has written numerous nutrition education publications; and is a strong advocate for nutrition education, especially for youth and families. She is a member of the Michigan Action For Healthy Kids Coalition, Family and Consumer Science Educators of Michigan, Michigan Association of Health, Physical Education, Recreation, and Dance.
   "Donna's membership and leadership in the Michigan Association of Family and Consumer Sciences Association provide the dairy industry with credible partners in order to maintain and protect dairy's image with school professionals," stated UDIM Chief Executive Officer Nick Bellows. "Donna is highly respected for her work in the school community. Her professionalism and expertise truly make her an asset to the dairy industry."

Michigan Youth Wins National Scholar Athlete Milk Mustache of the Year (SAMMY) Award
   Once again, Michigan is proud to have an outstanding student selected as one of the recipients of the Scholar Athlete Milk Mustache of the Year (SAMMY) award, sponsored by the "got milk?"/Milk Mustache campaign and USA Today. Ryan Sontag, from Newport, Michigan was one of 25 high school senior student athletes presented with a SAMMY award for demonstrating academic achievement, athletic excellence, leadership skills and community service.
   The Award credits remarkable teens for their strong athletic abilities and because milk is part of their secret to success. Now in its seventh year, America's milk processors are proud to honor student athletes for serving as a positive example by being committed to personal health, academic success and leadership abilities, all while making a difference in their community. 
   Each SAMMY champion received a $7,500 college scholarship, a milk mustache ad that appeared in USA Today, Sport Illustrated and ESPN magazine, a special ceremony at the Milk House at Disney's Wide World of Sports Complex®, plus a spot in the SAMMY Hall of Fame. Congratulations Ryan!